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International Sales Director

  • Leicester Square - London
  • Commercial
  • # R0010011Permanent Employee (Regular)

Accepting applications until: 

27 November 2026

Job Description

Your Role: International Sales Director

 

As International Sales Director, you’ll lead Global’s international and airport advertising business, growing revenue from advertisers outside the UK and driving the performance of our UK airport portfolio. You’ll build strong client and partner relationships, lead teams in London and Amsterdam, and work closely with colleagues across Global’s international markets to deliver a connected, high-performing sales approach.

 

As an International Sales Director at Global, you will:

 

Key Responsibilities

 

  • International sales strategy and revenue growth: Develop and deliver the strategy for Global’s Out of Home advertising business with international clients targeting UK assets. Identify growth opportunities, build a strong pipeline and lead senior client relationships across relevant sectors and markets.

 

  • Airport advertising leadership: Oversee Global’s Digital and Classic Out of Home advertising business across more than ten UK airports. Shape the commercial approach, develop compelling propositions and ensure the portfolio attracts a broad range of advertisers.

 

  • Leadership and international collaboration: Lead and develop teams in London and Amsterdam, setting clear priorities and creating an inclusive, high-performing culture. Work closely with Global colleagues in Spain, the Netherlands and Ireland to share insight, coordinate opportunities and strengthen international relationships.

 

What You’ll Love About This Role

 

  • Think Big: Lead the growth of Global’s international and airport advertising business, connecting advertisers with high-impact Out of Home audiences.
  • Own It: Set the direction for two commercially significant areas, turning market insight and client needs into practical growth plans.
  • Keep it Simple: Bring clarity to complex international sales opportunities, creating propositions and ways of working that make it easier for clients to partner with Global.
  • Better Together: Work across markets and disciplines, bringing teams in the UK, Amsterdam, Spain, the Netherlands and Ireland together around shared commercial goals.

 

What Success Looks Like

 

In your first few months, you’ll have:

 

  • Built strong relationships with your teams, senior Outdoor stakeholders and key international clients and partners.
  • Developed a clear understanding of Global’s airport portfolio, international client base, sales performance and growth opportunities.
  • Established a focused international and airport sales plan, with clear priorities, opportunities and measures of success.
  • Strengthened collaboration between London, Amsterdam and Global’s offices in Spain, the Netherlands and Ireland.
  • Identified opportunities to develop client propositions, improve ways of working or unlock new revenue.

 

What You’ll Need

 

  • International Out of Home sales experience: A strong track record in senior media sales, ideally within Out of Home, airports or an international advertising environment.
  • Commercial leadership: Experience developing and delivering sales strategies that grow revenue, strengthen client relationships and respond to market opportunities.
  • Client partnership skills: Confidence building trusted relationships and leading commercial conversations with senior international clients, agencies and partners.
  • People leadership: Experience leading and developing teams across locations, creating clarity, accountability and an inclusive team culture.
  • Collaborative approach: Ability to work effectively across markets, functions and cultures, aligning colleagues behind shared priorities.
  • Communication and judgement: A clear, credible communicator with sound commercial judgement and the ability to balance competing priorities in a fast-paced environment.
International Sales Director